Areas of Business

About
Nautiradar

Nautiradar is a company formed by professionals with an experience of over 25 years .

Nautiradar is a company operating in the domestic market since 1990, composed of professionals with an experience of over 25 years, and dedicated to the importation and distribution of products of the most prestigious brands in the maritime and mobile sectors of electronics, electricity and communications. Aware of the importance of the human component, the company has put together an excellent group of professionals in constant training and with sufficient ambition to address and successfully overcome sectors constantly evolving, so that the company keeps a strong position in the market and a project with a future assured. The distribution of brands, mostly exclusive for our domestic market, is complemented by an after-sales service with a perfect technical product knowledge and a clear customer orientation. Our business model allows us to have a network of dealers spread throughout the country including the islands of Madeira and the Azores, which provide our products and local technical support to all type of customers. With a clear vocation for after-sales service and guidance based on customer loyalty, Nautiradar applies strict criteria of quality and competitiveness in the selection of all distributed products.

History

The Nautiradar project was born in 1999 with the initial objective of representing in Portugal the reputed manufacturer Raytheon, in all business segments of the Marine Electronics Field: Commercial, Naval and Leisure. At the helm of this new challenge, there were two experienced professionals that despite being their fourth business project, they accepted to pursue another challenge and started the company with a team of 6 people. The broad expertise combined with competence and confidence either from customers or the main manufacturers, enabled a fast but sustained growth of the company and as a natural consequence, more representations began to be part of the portfolio of the company.

Mission

Our mission is to add value in everything we do, providing the sectors in which we operate a number of different solutions that meet the needs of our customers.

Vision

To be a leader in the sector of representation and distribution, internationally recognized by our partners as the best company in the field of Electronics, Electricity and Telecommunications, thanks to a wide range of solutions and quality technical services.

Values

The values that guide the operation and development of our company are:

- Commitment

- Confidence

- Flexibility

- Integrity

- Ethics

- Respect

- Entrepreneurship

Business Strategy

The company's strategy is to create the conditions and the means to achieve their goals. The representation of brands or the selection of suppliers and / or manufacturers are key factors to constitute an offer of quality products and services and develop different skills in various business areas. The domestic market has been the preferred market but we are paying attention to the international market, with particular focus to the African Portuguese-speaking countries.

Premises

Since the year 2005 Nautiradar has its own facilities located in an area of about 900m2 located in Restelo and close to Lisbon. In this space the company is equipped with all the necessary conditions for the development of its business and structered with large rooms for the operation of the Sales, Technical, Administrative and Accounting departments as well the Warehouse. The technical department is equipped with the most modern testing equipment to perform maintenance, repairs, after sales support, and projects. To support sales we also have a showroom with the latest products to show and simulate all the functions and help our customers and dealers to choose the best solutions that meet their requests. We also have a warehouse with all the necessary logistics to ship out any orders within 24 hours for any destination. To complement this structure we inaugurated in 2014 a new facility with 100sqm divided in two floors and designated as "Showroom - Technical Solutions" where we present the latest technical solution and innovations. Located in the area of the known "Repair Boatyard of Belém" and close to the Marina of Belém, we are therefore closer to the marine action and consequently to our customers of this market. This facility counts also with a technical area to support installations and repairs and a room area for dealer training and product presentations either to customers or to our dealer network.